In our increasingly divided world, writers often get drawn into the trap of social media debates, using their words to challenge injustices, argue political points, or simply vent frustration about the overall state of society. But while the instant gratification of likes, shares, and comments can feel validating, is it really the best use of a writer’s voice? Or are we just feeding an algorithm designed to stoke division rather than create real impact?
In today’s blog, Ginger argues that writers are far more likely to change minds through compelling, thoughtful storytelling than through fleeting social media posts. History has shown that books, essays, and fiction have the power to shift perspectives, shape ideologies, and even inspire revolutions. Instead of chasing the instantly gratifying yet quickly forgotten validation of social media, writers should instead focus on crafting narratives that stand the test of time and create stories that truly make a difference.
Back during the COVID crisis, people kept talking about “unprecedented times” and it honestly seems like those times have continued even as the challenges posed by the Coronavirus have faded into history. Contested elections, government overreach, censorship, and war have us all on edge – and whichever side of the political spectrum you’re on (and whether you live in the United States, Canada, or Europe) the one thing you probably argue about is that the political climate today is fraught with tension.
I’m convinced that we writers feel this tension more than a lot of people, because writers by nature tend to be more empathetic and observant of the world around us. This uncertainty breeds stress, anxiety, and a deep need to respond – to use our voice to help fix what injustices we believe surround us. That’s why we want to write, after all – to have a voice!
But I think a lot of writers are using that voice to speak to the wrong audience. Many of us flock to platforms like Facebook, Twitter (X), and TikTok to voice our beliefs – but I don’t think this is the best use of our time, attention, or talent.
Social media platforms have become battlegrounds where ideas clash, alliances are formed, and winning or losing can be measured in comments, likes, and shares. As writers, it might seem like the perfect battleground to fight for what we believe in. After all, your phone will often “ding” just seconds after posting anything political on your favorite platforms – proving that your posts are reaching an audience.
But is it the right audience? And is it the best use of our time? Many writers, myself included, find themselves caught in the cycle of posting, commenting, and arguing on social media all too easily. I think it’s time to take a pause from that and examine why we’re doing it.
The Social Media Trap: A False Sense of Productivity
Writers feel. That’s one of the things that drive us to do what we do – and whether or not it’s a productive use of our time, the feelings that motivate us to engage in political discussions online are real and valid. I’m not trying to invalidate your beliefs, or stop you from fighting for what you believe in.
After all, it’s natural to feel frustration, anger, or even fear about the world’s state right now, and whichever side of the political spectrum you’re on, our instinct to speak out is powerful.
But social media is a trap. It’s not the optimal place for deep, meaningful discourse – especially not the kind of discourse that we’re capable of, as writers.
Sure, it might feel like participating in online debates is making a difference – but the reality is that platforms like Facebook and Twitter aren’t designed to help people make a difference. They’re designed to keep users engaged – often by stoking division rather than fostering understanding. The very nature of them perpetuates communities that embrace the beliefs and values that we feel so enraged about, just so we’ll “engage” by arguing with them.
And it’s addictive. It’s designed to be! One of the biggest reasons social media is so addictive is dopamine. Every time someone likes, shares, or comments on a post, the brain rewards that action with a little hit of dopamine, reinforcing the behavior. Dopamine is the same chemical that gets people hooked on cocaine and other drugs, and some people have argued that social media is “digital cocaine” because it can be just as addictive as real-life drugs. This is especially true with online arguments, because each response feels like a small victory, keeping the cycle going. But, at the end of the day, these interactions don’t work to change anybody’s mind. They just work to drive engagement and keep the social media platforms buzzing.
Social media algorithms have created echo chambers that reinforce our existing beliefs precisely for that reason, making it rare for any of us to have our opinions genuinely changed by an online argument. Instead of broadening perspectives, platforms like Facebook encourage division. We writers, who are burdened with the power to influence people through the depth and nuance of our words, have a duty to recognize that our energy is better spent crafting thoughtful, impactful writing rather than engaging in fleeting online disputes.
Not only is it healthier, more productive, and perhaps even more profitable – it might even make more of a positive impact than anything we post on Twitter or TikTok.
Writing as a Tool for Change
Instead of expending emotional energy on social media, we authors should consider redirecting our energy into writing, instead. Whether fiction, essays, poetry, or non-fiction – even blog posts like this one – our writing has the power to reach people on a deeper level than any social media post ever could.
In fact, all throughout history, some of the most influential works of literature have been direct responses to the political climate during which they were written. These books have gone on to shape ideologies, inspire movements, and change the course of history. A well-written book has the ability to reach far more people and stay relevant far longer than any online debate – and there are countless examples that demonstrate my point.
A favorite of mine, for example, would be Star Wars – a saga that has influenced generations. George Lucas was heavily inspired by what he’d witnessed during the period of the Vietnam War, and his story of a small rebellion fighting against an oppressive empire was created as a direct analogy to the Viet Cong’s resistance against American Forces during that conflict.
To outright declare that might have made him a pariah (just look at how “Hanoi” Jane Fonda’s career was torpedoed by her activism during the Vietnam War.) Instead, because Star Wars was set “a long time ago in a galaxy far, far away” the message resonated with audiences worldwide despite their political beliefs. The power of storytelling allows complex political messages to be explored in ways that transcend time and place, and can penetrate even the most hardened political prejudices.
Books That Changed the Political Landscape
Many books throughout history have carried profound political messages that shaped their time and continue to influence readers today. Let’s explore three notable examples:
Animal Farm by George Orwell
George Orwell, born Eric Arthur Blair in 1903, was an English novelist and critic known for his sharp political commentary. Orwell wrote Animal Farm in response to the rise of totalitarian regimes, particularly Stalinist Russia. Using allegory, he critiqued the corruption and betrayal of socialist ideals in the Soviet Union.
The book’s impact was enormous. It provided an accessible way for readers to understand the dangers of authoritarianism and the manipulation of language in politics. Orwell’s work has since been referenced in countless discussions about power, corruption, and propaganda.
Dune by Frank Herbert
Frank Herbert’s Dune, first published in 1965, was a response to concerns about political power, environmentalism, and religious influence. Herbert was deeply interested in ecology, the manipulation of power structures, and the consequences of blindly following charismatic leaders. Dune offers a layered critique of how power operates in society and has influenced many political thinkers and environmental activists.
The novel has inspired figures in environmental advocacy and political strategy, offering a complex lens through which to examine the intersection of politics, leadership, and ecology.
Atlas Shrugged by Ayn Rand
Ayn Rand, born in Russia in 1905, immigrated to the United States and became a staunch advocate for capitalism and individualism. Atlas Shrugged, published in 1957, was her response to what she saw as the dangers of government overreach and collectivist ideologies. The book’s message of self-reliance and capitalism as a means of human progress has influenced politicians, economists, and entrepreneurs.
Though controversial, Rand’s work has shaped free-market economic policies and continues to be cited by advocates of limited government and deregulation.
The Real-World Impact of Political Literature
These books, and many others like them, have not only reflected their authors’ political realities but have actively influenced history. Leaders, activists, and policymakers have drawn inspiration from them. For example:
- Animal Farm was used as an educational tool during the Cold War to help people understand Soviet communism.
- Dune influenced environmentalists and even military strategists interested in guerrilla warfare tactics.
- Atlas Shrugged has been cited by numerous politicians, including former U.S. officials, as a key influence in shaping their economic policies.
These examples demonstrate that fiction can have real-world consequences – far greater than a heated Twitter thread ever could. That’s why if you really want to make a difference during these tumultuous times, you’re better off doing it away from social media.
Writing About Politics in Fiction: Tips for Authors
If you want to write fiction that carries a political message, here are some ways to do it effectively:
- Use Allegory and Symbolism: Writing about real-world issues through metaphor can make complex political themes more digestible. Orwell’s use of animals in Animal Farm made his critique of totalitarianism more accessible.
- Tell a Human Story: People connect with stories that have compelling characters, not just messages. A political message is far more effective when it’s embedded in a narrative that readers care about.
- Avoid Preaching: Readers don’t want to be lectured. Instead of making your book a manifesto, let your themes emerge naturally through the story.
- Show Multiple Perspectives: Great political fiction presents complex issues rather than just a black-and-white take. Consider how different characters might embody different sides of a political debate.
- Make It Timeless: Addressing contemporary issues is important, but writing in a way that transcends the present moment ensures your book remains relevant for years to come.
Conclusion: Put Your Energy Where It Matters
If you and I met on Facebook, we’d probably have plenty to argue about. I’m not sure of where you stand when it comes to President Trump, the war in Gaza, or whether or not transgender athletes should compete in sports, but we probably don’t agree on all three – and Mark Zuckerberg is probably rubbing his hands together at all the “engagement” our differing opinions could generate if we got into a discussion about it online.
However, if I read a story you’d written about any of those topics instead, I’d probably find myself seeing things from your perspective a little more clearly. After all, you’d be writing about characters who are impacted by these issues, making the challenges they face relatable to me, despite our differences. Once you see an issue through the eyes of another human being (even a fictional one) it’s a lot harder to go back to the way you thought before; and that’s one of the powers of writing that social media can’t emulate.
So, I’m urging you – despite how easy it is to get lost in the social media whirlwind during these uncertain times, be disciplined. As a writer, your time and energy are precious. Instead of engaging in endless online debates, consider using your writing as a more effective tool for changing people’s minds. That’s your power, and your burden. Books have already shaped ideologies, sparked revolutions, and changed the world – and your words have the power to do the same.
Hold space to write. The world needs your voice, not in a fleeting social media argument, but in stories that will last beyond today’s news cycle. Let your work be the influence that changes minds, opens hearts, and inspires action; and gives you a legacy beyond likes, comments, and engagement.
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Ginger is also known as Roland Hulme – a digital Don Draper with a Hemingway complex. Under a penname, he’s sold 65,000+ copies of his romance novels, and reached more than 320,000 readers through Kindle Unlimited – using his background in marketing, advertising, and social media to reach an ever-expanding audience.
