The first two months of the year have seen a flurry of transactions for brands like Spindrift, RISE Brewing Co. and Aura Bora, but the year’s first big M&A blockbuster arrived late yesterday. As we take in our first impressions of the deal, here are the threads we’re following.
Analysis: Alani Nu & Celsius Deal Sparks Distro Realignment, Possible KDP Rethink?
