Stream Date & Time: November 25, 2024 9PM JST
BFCM2024 Campaign Page: pushcolor.com/pages/nijisanji_en.
About NIJISANJI EN
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The NIJISANJI EN VTuber project made its debut in May 2021 with the goal of reaching overseas fans. It comprises a variety of virtual Livers who conduct streams and influencer activities mainly in English.
Visit youtube.com/c/nijisanji_en.
About NIJISANJI
The NIJISANJI Project is a VTuber/Virtual Liver Project featuring a diverse range of influencers. It aims to accelerate the next generation of entertainment through various events, merchandise, digital content sales, music production, and many more activities. At present, approximately 150 Livers are expressing their unique personalities to the fullest by actively streaming and creating content on such platforms as YouTube.
Visit youtube.com/@nijisanji.
During the stream, in addition to projects linked to their social media, they will promote the appeal of Push!Color and Japanese color contact lens brands to the world.
About Push!Color
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Push!Color is a Japanese e-commerce site specializing in color contact lens brands, launched in 2011. Cross-border e-commerce services began in 2017, and in 2019, the company expanded its international sales in line with the entry of Shopify, a Canadian commerce platform, into the Japanese market.
As of August 2024, the site has achieved sales in over 100 countries and regions, catering to individual customers across a wide range of areas, including North America, Asia, Europe, and the Middle East.
Japanese colored contact lens brands, known for their wide variety of colors and designs, are highly regarded worldwide for their quality and aesthetic appeal, generating strong demand. The intricate color layering and subtle hues in lens graphics are believed to reflect Japan’s cultural heritage of rich color expression, influenced by its seasonal changes and the natural shifts in the colors of plants and landscapes.
A 2023 marketing survey conducted among members revealed that approximately 26% of customers, excluding Japanese users, had previously traveled to Japan. This collaboration and content distribution are expected to boost recognition in English-speaking markets and contribute to inbound sales for the various colored contact lens brands.
*Note: Delivery areas may change due to logistics, international circumstances, and customs policy updates in each country.
Push!Color Official App (for iOS/android)
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The official Push!Color smartphone app is here! Enjoy triple points on every order made through the app!
iOS: apps.apple.com/us/app/push-color-official-app/id6511219254
Android: play.google.com/store/apps/details?id=app.evlop.globalpushcolor
Featured Brands (Partial List)
With our wide selection of brands, you’re sure to find exactly what you’re looking for!
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secret candy magic | 1 day & 1 month
Ranked #1 in sales among Don Quijote brands.
A wide range of styles, from bold to soft.
*Based on sales data from August and September 2024.
pushcolor.com/collections/secret-candymagic-1day-1month
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LILMOON | 1 day & 1 month
LILMOON offers high-color lenses with a translucent, dewy effect to give you sparkly eyes! It features a wide range of colors, including the Classic Series, 0.03ZERO Series, and Silicone Series.
pushcolor.com/collections/lilmoon-zero-series-1day
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loveil | 1 day & 1 month
“The trap of love hidden within the eyes.” A colored contact lens brand designed by Kumi Koda.
pushcolor.com/collections/loveil-1day-1month
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Sekai no Flurry | 1 day
Sekai no Flurry offers lenses named and packaged after popular cities around the world. Simply wearing them will make you feel like you’re traveling!
pushcolor.com/collections/sekainoflurry-1day
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Majette | 1 day
Super popular! A colored contact lens line produced by Yua Mikami. 10 colors that radiate a happy aura!
pushcolor.com/collections/sekainoflurry-1day
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FAIRY | 1 day
Shimmering Series: Glittery colored lenses
Neutral Series: Simple colored lenses
pushcolor.com/collections/fairy-1day-1month
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LuMia | 1 day & 2 week
Colored contact lenses that naturally enhance the beauty of your eyes. Made with high oxygen permeability, they use silicone hydrogel material that’s gentle on the eyes.
pushcolor.com/collections/lumia-1day-2week
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a-eye | 1 day
A new type of one-day colored contact lens featuring a combination of silicone hydrogel and a fine-edge design.
pushcolor.com/collections/1dayrefrear-a-eye-1day
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Perfect Series COSMAGIA | 1 day
Cosplay colored lenses designed around the concept of “magic.” Sparkling hues and blended edges create a dramatic effect for your eyes.
pushcolor.com/collections/cosmagia-nova-1day
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eyelist | 1 day
Featuring Arina Arata as the image model! A new color contact lens brand with six shades, designed around the theme of “color.”
pushcolor.com/collections/eyelist-1day
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fufufu | 1 day
“Magic colored contacts that make you smile every day.” Easy to wear, they give your eyes a natural, translucent look.
pushcolor.com/collections/fufufu-1month
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Twinkle Eyes | 1 day
A long-selling colored contact lens brand known for its vivid colors and unique designs. Perfect for expressing your individuality with a bold look.
pushcolor.com/collections/twinkle-eyes-1day-1month
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melange+chouette | 1day&1month
You’re sure to find your own ‘favorite’ look.
A colored contact brand for the trendy, bold girls who want to shine their way.
pushcolor.com/collections/melange-chouette-1day-1month
View all products: pushcolor.com
Please note that brands and colors available may change or be discontinued without prior notice. Thank you for your understanding.
Company Overview
Company Name: BEAUTEX Corp.
Location: Ark Hills Front Tower 16F, 2-23-1 Akasaka, Minato Tokyo 107-0052 Japan
Representative: Atsuyoshi Shimizu, CEO Business
Activities: Sales of highly controlled medical devices and operation of cross-border e-commerce.
Service Overview
Push!Color: pushcolor.com
Instagram: instagram.com/pushcolor_global
*Due to our content optimization system, the content displayed may vary depending on your internet environment (GPS, browser language, device).
*Push!Color® is a registered tradark in Japan, the United States, Australia, Singapore, and Canada.
*Contact lenses are classified as highly controlled medical devices. Please consult an ophthalmologist for examination and prescription before purchasing. Additionally, regular check-ups by an ophthalmologist are recommended.
Contact Information
For product inquiries, please visit: pushcolor.com/en/pages/contact
For inquiries regarding cross-border e-commerce using Shopify and overseas marketing, please visit: ritz.ae/en/pages/contact