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Why BuzzSumo is the New Meltwater Alternative for PR and Outreach


Affordable access for any team

BuzzSumo offers transparent pricing, with plans for PR teams starting at just $239/month. If you’ve ever asked the question ‘How much does Meltwater cost?’…you’re not alone.

Meltwater’s pricing is not transparent on their website – you’ll need to speak to salesperson to get a quote. Despite this, they are known to offer a build-your-own model across products, with some estimates for plans sitting at around $8,000 per year. However, with add-on monitoring, distribution, and database access, totals can reach $25,000 annually or more.

For PR teams, BuzzSumo provides exceptional value – and you can try the entire platform free for 30 days. That means there’s no need for long calls with pushy salespeople – we like to let you decide if we’re the right platform for you.

The smarter choice

While Meltwater remains a solid player, BuzzSumo stands out as today’s smarter choice for PR teams ready to elevate outreach, harness data, and work smarter. The all-in-one approach, unparalleled insights, simplified workflow, and affordable plans give BuzzSumo the winning edge.

To see how BuzzSumo stacks up against other leading PR tools, check out our Muck Rack alternative blog.

If you’re ready to start researching journalists, building media lists, forming real connections, and monitoring your brand sign up for your 30-day free trial.

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