
We’ve added a red maple leaf to our artwork and joined the Look for the Leaf campaign for Canadian podcasts.
By Zazie Todd, PhD
Here at The Pawsitive Post in Conversation, Kristi and I are proudly Canadian. And we’re very proud of our podcast which aims to help people have a better relationship with their pet dogs and cats.
This is a time when Canadians are looking for things that are made in Canada. So we’ve joined the Look for the Leaf campaign to help people identify Canadian podcasts.
You can see the red maple leaf added to our artwork, above.
The campaign was started by Terry O’Reilly of Under the Influence and Apostrophe Pod. You can learn more in this post by Kattie Laur at Pod the North.
O’Reilly told Laur,
“Grocery stores now mark Canadian products. Ads and commercials now say, ‘Made in Canada for Canadians, by Canadians.’ And that should extend to podcasts, too,” says Terry. “There are so many great Canadian shows to listen to – and we can help Canadians identify those shows by placing a small maple leaf on every Canadian podcast. It’s like a flag pin on a digital backpack. If you want to support Canadian creators – ‘Look for the Leaf.’”
The hope of the campaign is that more people will listen to Canadian podcasts.
Our podcast description already said Made in Canada, but now the red maple leaf is a clear visual signifier that The Pawsitive Post in Conversation is a Canadian podcast.
So if you’re looking for Canadian podcasts, look for the leaf.
Happy listening!