LG Unveils Next-Generation Professional Laundry Solutions with WetCleaning and Zeus for Different Business Needs
LG Electronics introduced its latest professional laundry solutions at the LG Professional Machines Launch event, held at AC Hotel by Marriott in Ortigas, Pasig City. The event brought together media representatives and dealers to introduce technologies designed for commercial laundry businesses.
With the theme “A Smarter Choice for Professional Care,” the launch highlighted LG’s efforts to bring its laundry innovations beyond the home and into businesses that need reliable and efficient laundry solutions.
“At LG, we understand that for many businesses, laundry care is more than a routine task. It is an important part of delivering quality service every day. With our professional laundry solutions, we want to help businesses explore smarter ways to care for fabrics while addressing the practical demands of their operations,” said Nakhyun Seong, President and Managing Director.
Two new laundry professional solutions was unveiled starting with the WetCleaning with MotionCare, a technology designed to provide gentle care for delicate fabrics. It combines gentle washing, low-temperature drying, and precise drum movements to help reduce fabric damage.
LG also introduced Zeus, its professional laundry equipment line designed for high-capacity commercial use. It is built for businesses such as hotels, hospitals, senior care facilities, and laundromats that require reliable machines for continuous daily operations.
The Zeus series feature ball balancing system, twin spray system along with an AI-driven load detection, high-capacity washer-dryer options, and rapid wash-and-dry cycles as fast as 60 minutes. They also offer energy-efficient heat pump drying, touchscreen controls, and smart diagnostics for easier and more efficient laundry management.
The Zeus line focuses on operational stability, energy efficiency, and durability. LG also highlighted its ductless technology, which removes the need for exhaust ductwork and gas piping, helping businesses reduce installation costs and potentially save on long-term operations.
“For business owners, every expense matters, from setting up their equipment to keeping things running every day. With our ductless technology, we’re making installation simpler and helping businesses manage costs over time. It’s about making professional laundry solutions more practical and accessible,” said Chang Hee Doh, Product Director for Home Solutions of LG Philippines.
Aside from the product showcase, LG discussed proper installation and maintenance, giving attendees a better understanding of the requirements for operating professional laundry equipment.
The event also featured a fireside chat with LG’s commercial laundry sales and technical teams, followed by an interactive Q&A session where media and guests raised questions about the technologies and their business applications.
The Philippine launch follows LG’s global introduction of its Professional Laundry lineup in July 2026, as the company continues to expand its commercial laundry solutions for different business needs.
Through the launch, LG highlighted its focus on providing reliable laundry technologies and practical solutions to help businesses manage their daily operations.
