12th House Jewelry was such a delight to see at NY NOW – I have been following Kelly since the very beginning of her career. I remember finding her page on Instagram during the height of the pandemic and being totally inspired by her designs. They’re incredibly mystical and have a talismanic feel, which is something I’ve craved to feel with my jewelry since 2020. I wanted a piece that protected me, that made me feel powerful, and held meaning – something her jewelry definitely captures in every way. I tried on several of her pieces and the rings are so comfortable with a nice heft to them, I immediately wanted one! I also love her pendants and was really taken by the gemstone phenakite – which is a beautiful colorless gemstone that I don’t often seen in jewelry. It is a highly vibrational stone and pretty rare to find in gemstone quality. I also love how they’re cut in an old antique style.
Name: Kelly Lannen
Where from/where are you based: 20 years in NYC
How long have you been in the jewelry industry: I began 12th HOUSE in 2020 but was started making jewelry around 2013
Zodiac sign: Gemini sun/Virgo moon/ Virgo rising
Favorite gemstone: Sapphire
Favorite piece in your collection: I love my Ouroboros Amulets
3 words to describe your jewelry: purposeful, authentic and magical
*photos by Lauren Newman for Gem Gossip
