Key Takeaways — The CMA



Key Takeaways from the B2B Content Marketing Summit 2024 

Discover the essential insights from this year’s CMA Content Marketing Summit, featuring expert discussions on AI, content creation, data, and team development.

On June 6th, 2024, B2B leaders, specialists, and professionals from around the globe gathered at Group SJR‘s headquarters at Southwark Bridge, London, for the CMA Content Marketing Summit

The event delved into the latest trends and challenges in the industry, from the impacts of AI to innovative approaches in data and content creation.

Whether you attended the summit and need a quick refresher, or you couldn’t make it and want to catch up on what you missed, we’ve compiled the key takeaways from our distinguished B2B content marketing experts and panellists.

A Day Filled with Inspiration, Innovation, and Insight: Summit Recap 

Following last year’s summit, it was excellent seeing so many familiar faces mingling with new people as the room filled with energy before the official talks began.  

Here is a brief overview of how the day lined up and what it involved:

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