More flexibility at a lower price
The first thing everyone wants to know is, of course, price.
You can access our Muck Rack alternative offering – BuzzSumo’s Media Database – plus a whole host of other important tools, for as little as $239/month on a PR & Comms plan annual subscription, or $299 for a monthly rolling subscription.
Check out BuzzSumo pricing and plans here.
By comparison, MuckRack offer annual-only contracts and do not publicly disclose their pricing.
Despite this, different sources estimate the tool to cost between $5,000 (Frank Strong at Sword and The Script) and $10,000 a year (Prowly).
That works out at anywhere between $417/month and $833/month.
And according to the first source, this price would be for just one seat / licence.
BuzzSumo’s PR & Comms plan, by comparison, offers five seats / licences at a fraction of the cost.
For in-house and agency based PRs, BuzzSumo’s lower pricing and plans offer far more flexibility.
You can also take BuzzSumo for a test drive with fifty searches and near-complete access to the whole platform, in our free 30-day trial.
MuckRack offers a free plan, but many tools are gated by upgrades, and those that aren’t provide limited results (ie. ten articles or less, per search).
