Advertising
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How to Determine Your Sales Cycle
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If you’re a business, you have an audience, and they have a sales cycle. It’s that easy. Understanding how to meet your customer every step of the way ...

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Samsung Looks to Make Interactive Ads Easier for Advertisers
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Marketers can now consider smart TVs like Samsung’s The Frame as their own canvas.Today, ahead of NewFronts, Samsung Ads announced Creative Canvas, an ...

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Nintendo Switch 2 Has Nothing on These Classic Video Game Ads
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Epic flops deserve epic commercials. To me, the Nintendo Switch 2 ads ...

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The Buy-Side View: Q&A with Boots’ Amy Caven
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For decades, Boots has been as prominent on our TV screens as on the UK high street, but changing viewing habits are subtly shifting the retailer’s ...

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OpenAI :A practical guide to building agents
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grab the report here This guide is designed for product and engineering teams exploring how to build their first agents,

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WOW Loses to Gaga in Battle of Signs vs. Songs
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WOW Loses to Gaga in Battle of Signs vs. Songs - OOH TODAY ...

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Open X enjoys a winning Coca-Cola moment
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Coca-Cola is currently probably WPP’s most important account – it recently lost the media to those French marauders at Publicis but ...

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Why Do Grocery Stores Stack Cans?
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If you’ve ever been to a grocery store, you’ve probably seen a can display. For those who’ve been living under a rock or adhere to intense ...

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Shannon Miller Switching NBC Owned Stations
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NBC Connecticut anchor Shannon Miller is leaving the Hartford NBC owned station after eight years.She’s heading to NBC-owned KXAS in Dallas where she’ll ...

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AdLand is Back
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AdLand is Back ...

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The Industry Reacts: Google Keeps Cookies After All
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On Tuesday, Google brought an end to a year’s worth of speculation over what its global prompt for third-party cookies might look like, by announcing ...

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The Wings We Can’t See |
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There’s this quote that’s been stuck in my head:“Butterflies can’t see their wings. They can’t see how truly beautiful they are, but everyone else ...

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