Analytics
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Share of Demand by Advertising Channel Detective
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This one came up in the past year. I noticed a problem with a business.Regardless of the attribution method (they're all wrong and yet they're called ...

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Top 10 Skills for Claude Code and Codex CLI
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The real skill isn’t getting AI to answers! But to do so in a manner that fits our budgets and fulfils our requirements. It’s ...

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Kevin Hillstrom: MineThatData: Alternate Facts
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Midland Paper thinks you need to read this article (click here). They included the article in a newsletter this week.Is there a rise in Slow Commerce? I ...

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Claude Code Best Practices for Maximum Efficiency
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I used to think Claude Code best practices were a matter of taste. Plan mode or not. Long CLAUDE.md or short. Pick what suits you, ...

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Kevin Hillstrom: MineThatData: “Cheating” Detective
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In the 2016-2018 timeframe Private Equity folks asked me to evaluate a business that they felt was "cheating".What does "cheating" mean?It means the brand ...

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Stress Testing Anthropic’s Workhorse AI
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Anthropic has released Claude Opus 5. The fourth model in two months, if you are keeping count. Most people are not. This one ...

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EU AI Act: What It is and What It Means for Data and Analytics – Analytics Platform
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AI is now part of everyday life, from the recommendations you see in AI overviews to systems that detect fraud. As its use grows, so do concerns ...

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Does AI Find Real UI Problems or Just Hallucinations? – MeasuringU
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In a previous experiment, AI identified roughly half the usability problems that trained researchers found in a video of a usability test session. ...

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Kevin Hillstrom: MineThatData: Top 12 Analysis: Merchandise Gravity
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This one is always a classic ... every one of you manages customers who ultimately gravitate toward specific merchandise categories or exhibit behavior ...

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Top 5 Claude Skills for Writing (Ranked by GitHub Stars)
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Search “best Claude Skills for writing” and you get lists padded with skills that write commit messages and internal status ...

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From Data Silos to Tool Interoperability: Where MCP Fits In – Analytics Platform
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Data trapped in isolated systems has frustrated people for as long as humans have tried to store and share knowledge. Long before software, knowledge ...

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Can We Trust AI to Moderate UX Interviews? – MeasuringU
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Can AI Replace UX Researchers? Some criticized us for using that headline in 2023, calling it clickbait. Fair criticism, given the inflammatory nature ...

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