Release Date: January 14, 2025
LAS VEGAS – Girls Can Grill is launching its new award-winning barbecue rubs at the 2025 Winter Fancy Food Show in Las Vegas Jan. 19-21 at Booth #4007.
Girls Can Grill is a Vegas-based company that has taught millions how to grill, and now founder and champion pitmaster Christie Vanover is bringing her expertise to retail with her award-winning brisket, chicken and pork rubs.
“Originally developed for competition BBQ, I’m bringing these rubs to market to help home cooks consistently create BBQ they can be proud of,” said Vanover. “They combine bold flavors like guajillo and Aleppo chiles with unique sweeteners like honey and molasses.”
As one of the few female pitmasters in the industry, Vanover’s mission is to make BBQ approachable for everyone. She shares her BBQ tutorials to millions each month via her website, social media, BBQ Tips Podcast and Holiday Grilling Cookbook.
Vanover is a championship pitmaster and certified barbecue judge. She was named the 2023 Nevada BBQ Team of the Year, has won numerous state BBQ championships and has competed in or judged the BBQ world championships for the past seven years.
Her recipes have garnered thousands of five-star reviews, and she has received an abundance of national media exposure and was a competitor on Food Network’s BBQ Brawl.
The new Girls Can Grill Rubs will be showcased in the Debut District in the West Hall of the Las Vegas Convention Center at Booth #4007. Stop by to enjoy tasting samples of brisket, pork and chicken.
Media and influencers who visit are encouraged to tag @girlscangrill on social media. Vanover will share tagged posts to her 250,000+ social media followers.
The 49th Winter Fancy Food Show will feature more than 90,000 specialty foods and beverages from global makers. Produced by the Specialty Food Association, the Winter Fancy Food Show offers thousands of diverse makers, buyers, brokers, distributors and industry professionals from across the globe three days of product discovery, networking and business opportunities.
“We’re so excited to offer the specialty food industry a first look at the innovative products from Girls Can Grill and all their fellow exhibitors at the 2025 Winter Show,” said Bill Lynch, president of the Specialty Food Association. “Our exhibitors provide a glimpse into the future of food and the trends that will shape the industry moving forward.”
To learn more about the show, visit the Show site.
Christie Vanover is the owner of Girls Can Grill® and is an award-winning competitive pitmaster. She has cooked on dozens of grills and has at least 30 in her backyard at any given time. She has developed recipes for several companies within the grilling and BBQ industry. Christie also competed in BBQ Brawl on Food Network and is the host of the BBQ Tips Podcast. She is the author of the Holiday Grilling Cookbook and has her own line of award-winning BBQ rubs.
