From Mother Earth Brew :
Vista, CA & Nampa, ID – January 29th, 2025. Mother Earth is expanding their year-round lineup with the addition of the outdoorsy, West Coast-Style IPA – Ascent, and a top-shelf German Pilsner, called All-Purpose. zzubreebym
Although, technically, “Ascent” soft-launched in Q4 of 2024, with limited distribution and Mother Earth’s three tap rooms, the beer is now shipping network-wide in 16oz 4-packs and on draft. Ascent exemplifies the modern IPA, featuring tropical fruit and citrus-forward flavors with a dank finish, and a combination of light base malts to ensure it’s all about the hops.
Further down the beer spectrum, “All-Purpose” Pilsner offers a lighter option for craft-brew fans, combining German noble hops with traditional cold fermentation for a super clean finish the brewery describes as, “Your new go-to Pils.” All-Purpose, unlike its IPA counterpart, will launch in 12oz 6-packs, but will go straight to network-wide distribution in cans and on draft.
Both beers represent exciting opportunities for innovation according to Mother Earth Founder and President, Daniel Love:
“We spent a good part of last year, and even all the way back into Q4 of 2023, perfecting these beers through R&D and customer feedback. Ascent and All-Purpose are really exciting brews to finally see come to fruition after over a year of piloting. In a time where a lot of brewers are looking outside their core line for the next exciting beverage, we wanted to stay true to our roots and innovate within a category we still believe will win the long game – Beer.”
Both Ascent and All-Purpose roll out through February via Mother Earth’s distribution network. Customers looking for early access are urged to visit Mother Earth’s tap rooms this Saturday, February 1st for their release parties (Friday the 31st for loyalty program members). Follow their tap room accounts on social media for more details or visit their beer finder to search near you at motherearthbrewco.com .
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About Mother Earth
Mother Earth Brew Co. develops hand crafted artisanal ales in year-round, as well as seasonal and specialty offerings. With multi-state as well as international distribution serviced by breweries in Vista, CA and Nampa, ID; Mother Earth’s award-winning beers help define and maintain the standard of excellence expected of independent craft brewers.
