B2B marketing
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Compliance Meets Creativity: The Role of AI in B2B Video Strategies
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In 2025, 89% of businesses are using video as a marketing tool as it increases engagement and has a high ROI compared to other ...

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3 B2B Sales and Marketing Trends Reshaping Buyer Demand
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Integration of AI across channels. Purpose-Built Enterprise LLMs. Demand for personalized content. A questionable first quarter ...

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Fospha as TikTok’s New Measurement Partner
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Understanding media performance in digital marketing is like navigating a maze that ...

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Snap Selects Fospha as Measurement Partner for Retail eCommerce
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Fospha and Snap announced a partnership that will further enable eCommerce advertisers ...

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Fospha’s Insights to Unlock eCommerce Growth in 2024
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In the ever-evolving landscape of eCommerce, staying ahead requires constant adaptation ...

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Nutrimuscle: Scaling spend and growing ROAS through better measurement
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Snapchat driving spend growth at higher efficiency Nutrimuscle is a fast-growing sports ...

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Unlocking Brand Growth: Strategies for D2C and E-commerce Marketers
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In today’s fast-paced digital landscape, scaling a brand effectively requires more than ...

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