IWSR
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Gen Z alcohol consumption “now broadly in line with other generations” – Drinks International
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While often labelled as the generation of moderation, the report’s findings show that across 15 key markets, the proportion of legal drinking age Gen Z ...

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IWSR forecasts $34bn beverage alcohol growth by 2034 – Drinks International
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IWSR additionally released its first-ever 10-year forecast, predicting $34bn in value growth over the next ten years across key markets.  Emily Neill, IWSR ...

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Martini undergoes bottle redesign – Drinks International
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The re-design covers its whole range including; Rosso, Bianco, Fiero and Extra Dry, plus its two non-alcoholic aperitivos Vibrante and Floreale.According ...

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IWSR: RTDs Poised to Grow +6% Through 2028
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Spirits-based ready-to-drink (RTD) canned cocktails are projected to grow at a +6% compound annual growth rate (CAGR) in the U.S. through 2028, according to ...

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