Brands are losing customers because their marketing tech isn’t doing what it’s supposed to. A new survey by Intermedia ...
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FR:: Yes. So in the MRM space and DAM space I've been doing a lot of software selections but I saw it shifting to benchmarks. So basically like do I ...
The Gist Consolidation is real. In 2024, over 1,200 martech tools disappeared — mostly pre-AI solutions unable to keep pace with market expectations. ...
One of the things we look forward to on MarTech Day every year is the introduction of the latest martech landscape graphic and the headcount of tools in ...
This is a short excerpt of data from The State of Martech 2025 report that will be released on May 6, 2025. You can get the complete 100+ page ...
Relax, humanity, there’s at least one thing you still do better than AI and that’s sucking up to the boss. Last week, OpenAI rolled out some ...
The following is a short excerpt from The State of Martech 2025 report that will be published on May 6, 2025 — #MartechDay. Sign up for free to ...
The MarTech landscape is rapidly evolving, with innovative startups emerging to challenge the dominance of established ...
One of the interesting things about being a martech practitioner is the tendency to constantly evaluate and critique how organizations use marketing ...
Sorry I’ve been a bit quiet this past month. I’ve been heads down on research for our State of Martech 2025 report that we’ll be releasing on ...
