Today we’re launching Meridian, the open-source marketing mix model (MMM) built by Google, available to all marketers and data scientists. To support ...

We think a lot about how and when ads can appear in Search. Our goal is to show you the most helpful and relevant ads, which is why we look at a variety of ...

In today’s complex digital landscape, consumers turn to visual-first content to get ideas and inspiration across platforms. To stay relevant, brands need to ...

Consumers expect connected shopping experiences from research to purchase. But their journeys aren’t linear; they move around, visiting—and ...

App and web insights at your fingertipsAutomated and custom insights, previously available only for web, are now in App + Web properties. Automated insights ...

In 2019, we launched more than 80 new features and over 50 new connectors to data. A heartfelt thanks to our users and developers who made 2019 a year to ...

More campaign controls to help you steer AILast year at DMEXCO, we introduced the beta for campaign-level negative keywords, which allow you to exclude ...

Statistical analysis with Community VisualizationsAnvil Analytics + Insights works to bring data-driven decision making to all of their work, including ...

Organization management through Cloud Identity integrationData Studio now integrates with Google Cloud Identity to provide organization-wide administrative ...

This is helpful if you want to let your customers know about new ways they can purchase from your business. For example, if you’re a restaurant that is now ...