In this week’s Week in Review: Google questions the value it gets from news, ProSieben gets go ahead to sell non-TV assets, and Publicis expands its ...
Do creative agency billings matter? Are they still the best common source of information telling us which agencies are on the up and which aren’t? ...
great ads,1301,Food and Drink,1218,Featured Ads,1193,featured,1142,trendy,988,sports ads,801,technology,777,Art and Design,618,funny commercials,483,fashion ...
This really isn’t what WPP wanted to hear. Publicis has won Coca-Cola’s North American media, worth $785m blast year, from WPP’s GroupM in a closed ...
Publicis has announced the aqusition of ad tech firm Lotame, marking a new agency era that combines data signals and AI, writes Rob Webster, Co-Founder of ...
The AI race among agency groups is hotting up and Publicis Groupe is buying Lotame, which it calls “the world’s leading independent ...
Publicis Groupe is doubling down on influencers following its purchase of Influential last year with BR Media Group, claimed to be Latin ...
Hard on the heels of its global Santander creative and media win, Publicis has landed another big global brief – Goodyear tyres. ...