Broadsign’s acquisition of Place Exchange last week is a defining moment for programmatic out-of-home (OOH).  But it is not the endgame; it is merely ...

Your trusted source for in-depth programmatic news, views, education and events. AdExchanger is where ...

VENTURA, Calif. — Global advertising technology leader The Trade Desk (Nasdaq: TTD) today announced the appointment of Alex Kayyal to its ...