Wharton
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How GenAI Is Reshaping Business: Key Lessons from the 2025 Wharton Global Forum
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1. GenAI changes how software is built, and it starts with the model Aparna Chennapragada, Chief Product Officer at Microsoft, argued ...

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Customer Valuation: An Interview with Peter Fader, Professor of Marketing, the Wharton School of the University of Pennsylvania
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PF: A couple of things. One is the times. So, this is early 1980s, and we're just starting to invent the kind of tracking capabilities that we have ...

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Announcing Wharton Human-AI Research – Wharton Human-AI Research
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Wharton Human-AI Research (WHAIR) is the new name for Wharton Human-AI Research, the School’s hub for rigorous, interdisciplinary research at the ...

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Logistics – AI at Wharton
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AI and the Future of WorkSponsored by AI at WhartonMay 21-22, 2025 Jon M. Huntsman Hall3730 Walnut Street, 8th FloorPhiladelphia, PA 19104 ROOM ...

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Creative Intelligence – AI at Wharton
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December 12, 2024 | 5:00-8:00 pm PST Wharton San Francisco2 Harrison Street, Floor 6San Francisco, CA 94105 Businesses and individuals alike are ...

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