Interesting interview with WPP CEO Mark Read in yesterday’s Sunday Times (subscription required to get behind its hefty paywall) with Read, as he ...
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WPP has bought data platform InfoSum for an undisclosed sum, reuniting the claimed privacy-compliant platform with Brian Lesser who ...
UK-based agency holding group WPP today announced it has acquired data clean room provider InfoSum for an undisclosed fee. InfoSum will become part of ...
Does winning the most ad awards make you the best, most creative, most effective or demonstrate that you’re bigger and better at entering ...
This really isn’t what WPP wanted to hear. Publicis has won Coca-Cola’s North American media, worth $785m blast year, from WPP’s GroupM in a closed ...
In this week’s Week in Review: ITV shares rise after strong results, WPP announces a new AI investment, and IAB sees major changes coming in the ...
WPP, no stranger to financial strains as of late, is facing another major headache. Though it’s not decided yet, one of its biggest spending ...
WPP shares tumbled nearly 20% in early trading today as the British-based ad holding company reported a pretty grim Q4 2024 with like-for-like ...
The WPP employee petition lobbying against CEO Mark Read’s demand (if such it turns out to be) that employees return to the office four days a week ...