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The Briefing: New SAG AFTRA Contract New AI Rules and Other Changes for Actors and Producers
In this episode of The Briefing, Weintraub Tobin Partners Scott Hervey and Matt Sugarman discuss SAG-AFTRA’s new 2026 TV/Theatrical Agreement and the updated AI provisions shaping the future of entertainment production.
In this episode, they cover:
- What the new agreement says about digital replicas and synthetic performers
- How consent, compensation, and notice requirements may affect actors and producers
- Why entertainment attorneys should pay close attention to AI language in performer contracts
Tune in for a clear look at where AI, performer rights, and entertainment production collide.
Watch this episode on our YouTube or listen to the podcast here.
