We’re back with another Microsoft Advertising product roundup. Since our April update last month, we’ve spotlighted Brainlabs’ success with Microsoft Advertising and provided a slew of insights and announcements on everything AI: Mastering AI-powered search, our valuable consumers leveraging our AI-powered experiences, and five insights in AI to unlock marketing ROI for every brand.
Today, we’ll focus on some Microsoft Advertising platform announcements on better ways to manage your campaigns, assets, and feeds. Let’s dive in!
This month’s top story: Ads Studio now available in Microsoft Advertising Editor
We’re pleased to announce that Ads Studio is now generally available in Microsoft Advertising Editor, in addition to the Microsoft Advertising Platform web UI.
Ads Studio is an AI-powered creative tool built for performance marketers designed to create better-performing ads with ease. With the increase in asset variety made possible by generative AI, Ads Studio helps to easily find, create, manage, and optimize creative assets with insights to boost advertising results.
Copilot’s capabilities for image, background, and display banner generation, as well as image editing and asset-level performance insights are now all in one place with Ads Studio. Build your Brand kit to enable Copilot to create brand-aligned assets, based on your brand guidelines like fonts, colors, logo, and images.
Click the Ads Studio button in Microsoft Advertising Editor’s main navigation bar.
