Advertising to Baby Boomers: Another Dumb Article


Dilemma.

HISTORY CORNER: Tragic Hindenburg disaster ends zeppelins as air transportation For years I’ve blogged about no news news. One of too many posts:

16 NOVEMBER 2015
The Déjà Vu No New News
It’s always a treat to get up, make some coffee, open the newspaper (pixels or pulp) and read nothing new.

And recently, I promised never to link to any more dumb articles:

17 APRIL 2019
No News News & Fake News
…Someone over at one of the major business magazines recently wrote about Baby Boomers, advertising/marketing, technology. He said nothing I (and others) haven’t been saying for almost twenty years…

Here’s the dilemma: There’s a brand-new no news news article I don’t want to link to — but the comments are fun and worth reading.

So close your left eye and just read what’s on the right:

Older People Are Ignored and Distorted in Ageist Marketing, Report Finds

We will be happy to hear your thoughts

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