Havas has beaten off adam&eve\TBWA and Leo for one of the world’s best-known beer brands, Asahi’s Peroni Nastro Azzurro. McCann Worldgroup was the incumbent. A fair number of accounts have shipped out of McCann following the Omnicom/IPG merger and senior personnel departures. Malgorzata Lubelska, global brands director at Asahi Europe and International, says: “Following a …
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