“The Next Level of Experience” (2025)

A new, four-spot campaign highlights the Genesys partnerships with Scuderia Ferrari HP and the Laver Cup, showcasing the spirit of innovation and performance that drives elite athletes, teams, and customer experience solutions.

The Scuderia Ferrari HP spots, directed by Samuel Miller, feature Formula 1 legends Lewis Hamilton and Charles Leclerc, both on and off the track, as they reflect on their constant pursuit of the “Next Level of Experience.”

Videos

Campaign Assets

Credits

Creative Production Studio: ONLYCH1LD
Director: Samuel Miller
Creative Directors: Samuel Miller and Spencer Kehe
Executive Producer: Spencer Kehe
Executive Producer: Matthew Justus
DOP: Christophe Lanzenberg
Editor, VFX, Color: Robby Piantanida
Composer: Tyler Tadlock
Sound Design and Mix: Chase Everettt
Post Supervisor: Dave Krahling – Milkhaus