Among the new features this month, Data Query 3 moves up a
gear and AT Connect goes to another level with its new integration centre.
Data Query 3
Several major functionalities have been added to your data mining tool (if
they are not yet visible from your user account, bear with us, we will put them
online progressively):
? A new look
Data Query 3 has been given a makeover with several subtle changes to the
interface’s colours, icons and menus. We hope that this will further enhance
your browsing and user experience.
5️0️ elements
per analysis!
It’s time to shift up a gear! Use up to 50 elements (properties + metrics)
in your Data Query 3 tool! (Soon, the only limit will be your
imagination, or the size of your screen ?.)
? Analysis save
For the past few months, Data Query 3 has made it
possible for you to carry out complex analyses on the fly. You can now save the
most important analyses to reuse later on.
Please note that these analyses are still private, but you can share the
results with others via a URL.
? Cross-site segmentation
Are you looking to analyse the behaviour of certain users of your mobile
applications when they are on your responsive website? Or are you keen to understand
how visitors to your online store behave when they browse your corporate
site? Nothing could be simpler! With inter-site segmentation, you can track users
or visitors from one site to another.
? Want to see all this again in
detail?
Here is the replay of our latest 45-minute Data Query 3 webinar, including:
- Sequenced segmentation on groups of sites
- Function count, median, min, max, etc.
- Secure authentication to the Reporting API
- And tons of other new features!
? New e-commerce properties in
Data Query 3!
To enable you to take your e-commerce analytics even further, new
properties will be introduced in Sales Insights, and will be available for preview in Data Query 3:
- Article: allows you to refine the analysis of your
products, the article being the most accurate level (Product > Variant
> Article). A product can have several variants (e.g. colours), each
variant can have several articles (e.g. depending on the size). - Promotion code (product): Allows you to attach a promotion code directly
to the product, not just to the transaction. - Product placement: allows you to specify where the event took
place on your site (a banner, a list of product recommendations, on the
shopping cart, etc.). - Transaction status: for those of you still using the SalesTracker
tagging, this allows you to collect the status of the transaction at the
time of validation (transaction updates are not yet supported).
And of course, the tagging documentation has been updated.
AT Connect: new integration
centre
Are you looking to connect the Analytics Suite to the various tools of your
digital ecosystem? This is the AT Connect integration centre!
User Experience, CRM, AB Testing, CMS, Marketing, Emailing, Mobile,
Attribution, Social Media… the AT Connect program brings together all
the technology partnerships offered by AT Internet. Find here the best
complementary solutions to your analytics tool.
Go to the integration centre, menu Data Quality > Data Management, to discover all the available connectors. You can also share your interconnection needs with us and give us your feedback.
See you soon for more news!
