When you pay $150ish for the MLB package and it is opening day, you expect the service to work.
Now, when my internet cable is out for the better part of a day, my cable company could care less … deal with it, moron.
So at least give MLB props for trying to make amends.
How did they make amends?
- Take $10 off your purchase of $25 or more at mlbshop.com … here’s the code: EFW5WFYSTF.
You know what this means, right? If we assume they have 65% or higher gross margins, they’re making money off of their mistake.
Outside of my marketing audience, much of my former readership on the old Twitter had contempt for marketing professionals … and we get another example here why that’s the case. Not only do you not get a pro-rated credit for the service they couldn’t provide, they have to make money off of the crumbs they do offer you.
Ok, I’m done now.