What are unit tests? Who is responsible for them? Why write them? Do we have enough of them? How do you design them? And what do you do with this ...

If you want to manually install server-side Google Tag Manager on App Engine in the Google Cloud Platform, you are of ...

Technology partnerships are a major part of AT Internet’s strategy. Our goal is to offer an Analytics solution that is fully integrated into our users’ ...

Seven years ago, I wrote on my former employer’s (the amazing Reaktor) blog a tongue-in-the-cheek article titled 10 ...

Integrating Privacy into their data strategy is today’s top priority for companies. It may even be critical to their survival. To go into the topic in more ...

The last month has changed the baseline best for us from OpenAI’s models to Chinese models like DeepSeek-R1 and Qwen2.5-Max. But ...

Server-side Google Tag Manager has an excellent Preview mode, which lets you inspect incoming requests, monitor the ...

Two years into the GDPR, it’s more important than ever to adopt a privacy-centric approach to your digital analytics. Here’s the rundown in figures of the ...

With certain types of HTTP requests, the web browser might first dispatch a request with the OPTIONS method, also known ...

Are you leveraging the full value of privacy-centric digital analytics? As the GDPR hits the two year mark, Data Privacy is a hotter topic than ever. ...

The wait is over – OpenAI o3-mini is finally here! OpenAI has just launched its latest reasoning model, o3-mini, promising faster ...

For the longest time, Google has been working towards consolidation of their products to build a unified tagging ...