
Sprout Social is a feature-rich social media engagement tool, but it may not be a good fit for everyone, primarily due to its high price. You’re on the right page if you’re looking for Sprout Social alternatives.
Many Sprout Social competitors are more budget-friendly and offer the same marketing features.
For individuals and small businesses, these Sprout Social alternatives can be the right social media marketing tool for your needs.
In this post, I closely examine Sprout Social’s top competitors to help you make better marketing decisions. I discuss each company’s features, pricing, and benefits, like Sprout Social, for your business.
Let’s dive in…
1. Relate Social


RelateSocial is a suite of business tools from Namecheap that lets you post, manage social accounts, respond to comments, discover new customers, and track niche topics from one platform.
It is the most affordable and beginner-friendly social media marketing tool on this list and the best free alternative to Sprout Social.
It’s cheap and comes with features that help you grow your business and followers without all the noise.
With Namecheap RelateSocial, you can manage social media account profiles – Facebook, Twitter, Google Business Profile, LinkedIn, and Instagram to build loyal followers and increase engagement.
RelateSocial offers a 30-day free trial period. You don’t need to enter credit card information or lock into any contract details. You can cancel anytime and risk nothing.
RelateSocial Top Features
RelateSocial Price
2. Statusbrew


Statusbrew is a social media management platform built for agencies and brands juggling many accounts. It brings publishing, approvals, reporting, and team collaboration into a single dashboard and offers much of what Sprout Social and Hootsuite do, but with flat pricing that stays predictable as you scale.
If you manage multiple brands or clients and you’re tired of per-seat bills climbing every time you add a teammate, Statusbrew is worth a look. Workspaces and Profile Groups keep every client cleanly separated, and multi-step approvals make sure nothing goes out without sign-off.
Reporting is a strong point too, with 270+ metrics, white-label reports, and long data retention, so client reporting doesn’t turn into a second job.
Statusbrew offers a 14-day free trial, and you don’t need a credit card to start.
Statusbrew Top Features
Statusbrew Price
3. MissingLettr


MissingLettr is a social media management tool that focuses on automation.
If you need a tool to save time and automate posting, content curation, and drip-fed content from a URL, you can try MissingLettr.
For example, you can set up an RSS field to automatically send published content to your social media profiles.
Also, MissingLettr crawls the web and gathers relevant content for your social media feed. So you don’t have to scrub the web manually for exciting content.
If you publish on Medium, you can connect your blog and auto-post to keep your Medium audience engaged.
You can take up the free MissingLettr 30-day Pro plan access to test-drive all features.
MissingLettr Top Features
MissingLettr Price
4. SocialBee


SocialBee is an AI-driven social media management and automation platform designed for efficiency, making it the optimal tool for developing a well-rounded strategy.
With SocialBee, you can create content from scratch using the AI generator and Canva integration, schedule posts at the best posting times, post content automatically, gain insights from your performance, and respond to comments, messages, and mentions.
The most noteworthy feature of SocialBee is the Copilot—an AI assistant that generates content, posting schedules, and strategies based on user input.
SocialBee Top Features
SocialBee Pricing
5. IconoSquare


A powerful data-driven social media marketing tool. IconoSquare was created as an Instagram performance analysis tool, but over the years it has evolved to support other social media platforms, including Twitter, TikTok, Facebook, and LinkedIn.
The post-scheduling tool offers powerful features that let you do more with less effort.
You can schedule posts based on the best time to post, the first commenter, tagging, and more.
Besides posting features, Iconosquare provides critical metrics to analyze follower growth, content engagement, channel performance, and more.
You can get a 14-day trial period with no credit card required.
Iconosquare Top Features
Iconosquare price
6. Agorapulse


Agorapulse is a popular social media scheduling software used by over 31,000 social media managers daily.
It comes with a range of social media management features to help you manage your social media marketing in every way.
Regarding pricing, Agorapulse is a tool like Sprout Social. It’s costly, but the extra features and social media profiles justify the cost.
If you use a tool that lets you organize and manage feedback and responses from one platform, Agorapulse lets you do that.
Agorapulse also offers a 30-day free trial of its Pro and Premium plans to see if it’s the suitable Sprout Social alternative for you.
Agorapulse Top Feature
Agorapulse Pricing
7. Buffer


Buffer is a simple social media management platform and scheduling tool. It offers three simple tools: publications, engagement, and analytics.
If your business’s social media marketing needs do not exceed scheduling content to social profiles and replying to relevant content, Buffer is sufficient.
The interface is clean, beginner-friendly, and easy to navigate.
Buffer is one of the best social media management tools for small businesses and individuals because of its simplicity, ease of use, and ability to sell products and services through its built-in start page.
Buffer also offers a 14-day free trial to its premium features. You can sign up below to take advantage of this offer.
Buffer Top Features
Buffer Price
8. Hootsuite


Hootsuite is an industry leader in social media management services. It is one of the oldest and is well-used by over 18 million customers.
It’s a bit pricey for Sprout Social, but it also offers more features and benefits that justify the high cost, especially the team and business plans.
Hootsuite offers social media scheduling, content curation, social listening, keyword monitoring, and advanced security capabilities.
You can customize your social feed to fit your marketing needs and content type, and display only relevant content from specific keywords or networks.
Hootsuite offers a 30-day free trial period. You can take it up to test drive to see how it can help your business grow.
Hootsuite Top Features
Hootsuite Price
9. Sendible


Sendible makes a great alternative to Sprout Social. It’s more affordable, beginner-friendly, and offers one centralized dashboard to manage all your social media accounts.
It also offers plenty of features that make it one of the best competitors to Sprout Social.
You can post blog updates to a WordPress blog. Also, you can schedule YouTube video posting, reply to comments, and analyze engagement and performance.
Sendible is suitable for an agency that works with multiple clients, requires post-approval before posts are sent, and operates on a busy schedule.
There is a 14-day trial period. No contract. No credit card is required, and you can cancel anytime.
Sendible Top Features
Sendible Price
Editor’s Pick – Which is Better Than Sprout Social?
If you need a cheaper social media tool than Sprout Social but still gives similar marketing and engagement features. In that case, Missinglettr is the best alternative to Sprout Social.
However, Relate Social is the best option if you’re a beginner social media marketer or an intermediate marketer and want to get up to speed with the tools required to grow your business.
It’s cheap and offers the tools to start, grow, and build online brand recognition.
Hootsuite is more advanced and better suits professionals and agencies looking to take their online visibility to the next level.
If budget is not a problem and your business requires more marketing features than the other tools mentioned above, you can try Hootsuite.
Conclusions…
Making the right marketing decision can be tricky. If you get carried away by all the features in a social media marketing tool, you could lose track of what is essential to your business needs.
Pricing, features, and your business requirements make for the perfect analysis for you.
Not all businesses require an all-in-one solution; if your social media needs are limited to auto-scheduling, engagement, and tracking performance, you don’t need to subscribe to a more expensive tool like Hootsuite.
These are essential features in any premium social media marketing tool. And I recommend subscribing to a less expensive tool like RelateSocial.
All the Sprout Social alternatives listed on this page are good at what they’re meant to do; you must evaluate your needs vs. features and pricing.