This is a good idea for accurately estimating short-term trends, like the impact of a new campaign. But it’s not a permanent fix.It makes creating ...

Xero’s recent acquisition of Syft Analytics marks a significant step forward in empowering small businesses with advanced financial insights. By integrating ...

The theme of this song is universal — you don’t need to be a Steve to feel it. It speaks to existential questions: Do other people experience life in ...

Today, Data Studio users can access over 300 data sets in just a couple clicks. From Google Ads to BigQuery to your CRM data, you can spend more time ...

In the restaurant industry, it can be incredibly difficult to make a profit. In fact, 1/3 of all new restaurants fail almost immediately, and the vast ...

The annotations provide some high level insights: different eras have suicide hot spots in different age cohorts. You can hover over the lines to see ...

Today, it is essential to properly configure your analytics solution to comply with the GDPR and the ePrivacy Directive, which together regulate the ...

Analytics Toolkit was conceived in 2012 as a set of tools that automate essential Google Analytics-related tasks and augment the GA ...

The industry has now fully transitioned from Universal Analytics to GA4, a platform designed in response to growing privacy measures. But as the industry ...

Banks hold some of our most sensitive information. Every transaction, loan application, and account balance tells a story about their customers’ ...