For years I’ve been championing the marketing and advertising of normal everyday products to Baby Boomers: Boomer Backlash IIIf every time someone over ...
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I keep hearing that the internet is ruining our attention spans. I’m starting to believe it. I can easily get through a book, a TV show, a movie - but web ...
Dilemma. For years I’ve blogged about no news news. One of too many posts:16 NOVEMBER 2015The Déjà Vu No New NewsIt’s always a treat to get up, make some ...
Cindy Gallop hops on: Disrupting Ageism in AdvertisingBy Grace BirnstengelThis outspoken 2019 Influencer in Aging has a few choice words for the ad ...
*The following post is about advertising to baby boomers. A shocking research report featured in The New York Times: The Advertising Industry Has a ...
Despite inflationary concerns, consumers continue to spend money in the on-premise, according to a recent report from the Bank of America Institute.
A new year. A new decade. Nothing new.But here’s my prediction: It’ll be The Year of Tech.Keep Older Adults at Top of Mind, AARP CEO Urges Tech Industry ...
The elder-centric housing industry is about to explode every which way.My tongue-in-cheek take on it:03 December 2018 Where are old people going to live?It ...
Echoing a previous post:17 APRIL 2019 No News News & Fake NewsI’m not linking to any more dumb articles…It’s amazing how many data firms are out there. ...
That’s what many of us are now. Young-Olds – or Yolds. Hey, it could’ve been even sillier: Old-Youngs – or Oyoungs.The decade of the "young old" begins ...
