You’ll still need to choose colors that communicate trust and that align with the organization’s vision and values. It’s always important to consider ...
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Last week I wrote a post that posed the question, "Is Creative Advertising Really More Effective?" As someone who has been a lifelong advocate for the ...
Consider sharing with your audienceReading Time: 6 minutesIt’s fair to say that the continual refinement of AI has generated a fair amount of debate, and ...
Protecting Your Brand Identity from Day One Strong branding is something that can help launch a new business to success. Without it, companies can struggle ...
“Learn the key differences between branding vs. marketing to boost your business strategy effectively.” Understanding the ...
Remember the stranger at the airport started his laptop, and, just by its start-up music you knew he was using Windows XP? And, how your son felt super ...
All the cattle on our ranch are identified by a specific number. Registered cattle must be permanently identified, so we either put a tattoo in their ...
The recent alarming revelations of Russian hacking of 250 US Government agencies, which went undetected by our most sophisticated cybersecurity defenses ...
Although a conventional form of advertising, auto branding has kept evolving and maintained its relevance in the advertising sector. While helping ...
Another season of Super Bowl advertising has passed, and with it has come criticism of the lack of creativity exhibited in the advertising. More than 50% of ...
