Over the past 20 years as an influencer I have lost my source of income so many times that if you ask my kids what they want to be when they grow up, ...

A couple of years ago, I deleted my Instagram account (after realizing I was spending 4+ hours a day on the app). And while I've proudly held firm in that ...

What if your influencer marketing did more than just get likes? One of our home decor clients turned theirs into real revenue-generating channels. ...

Kerrygold’s recent brand trip proves influencer trips are still a way to generate positive buzz.In the past couple of years, influencer brand trips have ...

Influencer marketing is in flux as brands express concerns about return on investment (ROI) and fake followers, pushing them to explore alternative ...

Not all content creators are influencers, and not all influencers are content creators. media update's Venelize de Lange unpacks what sets UGC creators ...

Plabitaa Hazarika has carved a unique niche for herself in the digital landscape, transitioning from a social media enthusiast ...

I've been telling anyone that will listen for over 2 years now that the Amazon Influencer Program is the easiest, highest success rate method to make money ...

Look, I’ll be honest with you TikTok marketing used to confuse the hell out of me. I kept thinking it was just teenagers dancing to trending sounds, but ...

Long-time readers may remember that I don’t have a high opinion of social media influencers (see here). But since social media has ruined our world, ...