Here’s one for you (click here).
You’ll tell me all the reasons why you can’t sell widgets using this strategy … then you’ll grumble when it costs you 5% more to get the same results on Paid Social that you got last year.
Your future includes marketing activity that resonates with your community … causing prospects to interact with your brand (hint – Action Streams). The days of thinking that the “Late February Sale – Hurry, Save 50%” will move the needle are over. Gone. Finished. If you believe the only thing holding customers back from buying from your brand are price incentives, you’ve seriously mis-understood your customers and the general competitive environment in 2025.
