All 3 Networks See a Primetime Upswing

When looking at these networks’ performance during the same period a year ago (the week of June 3):

  • During primetime, Fox News increased +11% in total viewers and +19% in the demo. During total day, the network saw gains of +12% in total viewers and +21% in the demo.
  • MSNBC dropped by -17% in total viewers and -19% in the demo. During total day, the network was down -23% in total viewers and -27% in the demo.
  • In primetime, CNN jumped by +28% in total viewers and +23% in the demo. During total day, it dropped -3% in total viewers and -7% in the demo.

PROGRAMMING:

Fox News held 14 out of the Top 15 spots of the most-watched cable news shows of the week in total viewers, with The Five (3.432 million viewers at 5 p.m. ET) leading the way. MSNBC’s The Rachel Maddow Show (2.118 million viewers at 9 p.m. ET on Monday) finished at No. 7.

The Five (347,000 viewers) also landed in first place among A25-54 viewers, with FNC once again occupiying 14 out of the 15 top spots. The Rachel Maddow Show (212,000 viewers) came in at No. 9.

Prime Time

Fox News MSNBC CNN
• Total Viewers: 2,378,000 965,000   619,000
• A25-54: 256,000 92,000   108,000

Total Day

Fox News MSNBC CNN
• Total Viewers: 1,460,000 584,000   391,000
• A25-54: 177,000 57,000   66,000

Week 6-2-25 Cable Ranker by Adweek on Scribd

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