Disguise (the costume division of JAKKS Pacific) has unveiled its highly anticipated 2026 Halloween collection, featuring SEGA’s iconic Sonic the Hedgehog.
As part of Disguise’s collection this year, returning costumes favorites based around Sonic, Tails, and Knuckles will return, along with new Amy costumes and additional new styles that celebrate the franchise’s 35th anniversary.
Jessica Kavanaugh, Vice President of Global Media and Advertising at JAKKS, said the following:
“Halloween costumes are a reflection of what captures everyone’s imagination throughout the year.
Our role is to identify the franchises, characters and cultural moments that resonate with fans and translate them into officially licensed costumes and accessories that allow people of all ages to participate.”
Tara Cortner, President and General Manager of Disguise, also said the following:
“We’re entering Halloween 2026 with one of the strongest licensed portfolios in our company’s history.
Whether consumers are looking for the year’s biggest streaming sensations, blockbuster films, beloved preschool characters or unexpected pop culture costumes, Disguise offers something for every fan, every family and every celebration.”
One can purchase Disguise costumes at retailers like Target (as part of its exclusive Hormel collection), Amazon, Walmart, Costco, Sam’s Club, and Spirit Halloween – learn more via its official website.
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